EMPOWER | ENRICH
K Raheja Corp believes Corporate Social Responsibility (CSR) is a very important undertaking and plays a significant role in its business practices. The Group integrates social, environmental and ethical principles into its core offerings, ensuring long-term value for stake-holders. With diversified business offerings, the Company positively impacts lives of a large number of Indians on a daily basis, and its CSR extends further, keeping disadvantaged communities in focus. The CSR programs endeavor to be relevant to the communities it operates in and is implemented in partnership with relevant NGO’s, Governments and other stakeholders.
Worker Welfare, Education, Skill Development, Healthcare and Training are broadly the key focus areas that we work in, though not restricted to.
Through its initiatives, K Raheja Corp endeavors to make a difference across multiple society-impacting areas.
Apart from partnering with various communities, the Company has its CSR christened ‘Teaching Tree, ' a CSR initiative which advocates quality education to disadvantaged children by assisting them with enrollment in private schools for a progressive future.
Teaching Tree is a K Raheja Corp – Mindspace initiative founded on the premise that education is an investment and serves as the most powerful weapon that can transform our world for the better. As the name suggests, the initiative aims at providing quality education to children of daily wage earners belonging to very low-income groups for them to lead a meaningful and dignified life in the future. We have selected a credible partner to make this mission a success; by joining hands with Teach for India , an NGO that has made a noteworthy contribution in the field of education in the country.
Along with Teach for India, K Raheja Corp empowers the teachers of these schools with better training and exposure to technology. The teachers in turn have an improved impact on the children. Mindspace also galvanizes non-monetary support of employees as well as clients comprising large MNC’s. Through initiatives like the book collection drive, old computer collection drives and art exhibitions where the kids display their innate talent in the space of art within Mindspace. Employees have pledged their time to teach these children in their school. Mindspace, with its strong financial resources along with Teaching Tree’s commitment to this initiative, has achieved noteworthy success by impacting the lives of thousands of children and the Company remains committed to growing these numbers.
Key annual initiatives include: Book Donation Drive | Employee Volunteering activity | Teaching Tree Carnival and more…
Year 2016: Kick-starting its very first community–engagement initiative for Teaching Tree was the Book Donation Drive. From previously-read story books to notebooks, this drive welcomed books of all kinds for these young impressionable minds. To ensure responsiveness to the initiative, the children were given an opportunity to address the audience at Mindspace through an extremely heart-warming letter, giving the audience a peek into their lives, their needs, and their requirements, along with the support they need. To ensure ease of purchase of books, Group Company, Crossword Bookstores associated with the event and were present on-ground, offering books at a discounted rate to those who wished to buy fresh books for these discerning students. Employees of K Raheja Corp and our Clients at Mindspace, opened their hearts and shared books.
Year 2017: The outstanding response during the first leg of Teaching Tree’s - Book Donation Drive, encouraged Mindspace to host it once again in June 2017. The collection drive which opened itself to already read books, new story books and notebooks was a community engagement program which saw participation from Clients working out of the Mindspace Business Park as well as employees of K Raheja Corp. Books collected were handed over to the NGO Teach for India, who will utilize them to set up new libraries and re-furbish old libraries in schools that need the assistance.
A live tree shaped book-rack replicating the Teaching Tree symbol in full bloom with the collected books was unveiled in the presence of talented actress Bhanu Sri. For the children, it was a pleasure to receive a mix of interesting books and they were especially excited about the story books. The Two week drive, saw whole-hearted support from the people of Hyderabad and the employees of Mindspace Business Park.
Employees are encouraged to volunteer with the students. They can teach, sing, dance, help them with a difficult subject or simply sit and engage with them in an interesting conversation. The employees have come forward to dedicatedly give time to teach these kids at their respective schools, guiding and mentoring them towards a meaningful life.
The huge participation of employees in this CSR initiative is driven by the unique HR policy of K Raheja Corp that actually pays employees who dedicate a few hours of their official work time.
The Teaching Tree Carnival is a part of K Raheja Corp’s CSR initiative ‘Teaching Tree’. The Central Recreation Garden of Mindspace (Madhapur, Hyderabad) was home to a stunning display of handmade artifacts, both craft & art, created by the students. A delightful display charmed the 60,000 employees of Mindspace and the public. The Carnival symbolized new beginnings for marginalized students, giving them a chance to showcase their innate talent, which very often goes unnoticed because of their impoverished circumstances. This Carnival served as an eye-opener to other corporates to lend their unflinching support for deserving students.
Art was not the only flavor of the day at the Teaching Tree Carnival, as visitors and students enjoyed a host of workshops and games. From stationary products to homemade chocolates, trinkets to handmade bags and live arts to fun game stalls; a creative display was the highlight of the carnival. Students were seen participating in interactive workshops hosted by experts, where they learned the art of origami, how to craft wax products, DIY Pen stands and Bangle Dream Catchers. The visitors also joined the students and had an interactive learning session.
Popular south actress Angana Roy visited the event to encourage the children and also patronized their hand-made artifacts.
K Raheja Corp in partnership with Telangana State Industrial Infrastructure Corporation and the Greater Hyderabad Municipal Corporation, have committed to transform Hyderabad’s iconic Durgam Cheruvu Lake. With this initiative, K Raheja Corp has come forward to create a more equitable environment, through a phase–wise plan to revamp the Lake. With the endeavour to provide the Hi-Tech City a meaningful waterfront environment, this development is conceived as value addition to the lake and its surroundings along with the social uplift and urban rejuvenation.
It has been created keeping in mind the objectives as under:
Capitalizing on the existing green and bluescapes, flora and fauna, and the ancient rock formations; the lake will be transformed into a space that offers facilities for health and fitness, entertainment, adventure activities, and restoration of scenic beauty. Work on ground has begun in May 2017, with a phase-wise plan and deadlines.
Medical care facilities and a mobile crèche with requisite facilities are provided at all construction sites for the workers. The education of workers’ kids along with their health, sanitation and a meal, are all taken care of by the K Raheja Corp.